Do you know what you really want? What determines the choices you will make? Do you know people who act on compulsions, emotions or habits that fail to provide the results they want? Understanding motivation is one of the most empowering factors in achieving goals. And whether you are pursuing your own agenda or managing that of many, it is an indispensible tool. Our motivation not only helps us achieve goals, it also touches everything from intent to result. It influences the outcome in every area of our lives and ultimately defines us.